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Marketing Strategies for Coworking Spaces in Sweden: An exploratory study of companies providing new service concepts
Bloom, Emilia
Jönköping University.
(12)
Rudenbrandt, Erica
Jönköping University.
(12)
Schildt, Anna
Jönköping University.
(12)
2024 (English)
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE credits
Student thesis
Place, publisher, year, edition, pages
2024. , p. 64
Keywords [en]
‘Coworking spaces’, ‘Marketing strategies’, ‘New service’, ‘innovation’, ‘7Ps Marketing mix’ and ‘Diffusion of Innovation
National Category
Business Administration
Identifiers
URN:
urn:nbn:se:hj:diva-64354
OAI: oai:DiVA.org:hj-64354
DiVA, id:
diva2:1862216
Subject / course
JIBS, Business Administration
Presentation
2024-05-29, 09:45 (English)
Supervisors
Ayesha, Manzoor, JIBS research/teaching assistant
Examiners
Petterson Melander, Anders
Available from:
2024-06-20
Created:
2024-05-29
Last updated:
2025-10-13
Bibliographically approved
Open Access in DiVA
fulltext
(881 kB)
576 downloads
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FULLTEXT01.pdf
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881 kB
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d96e0a26083335ec9024562efd0a1e5972e96425f6948255105fd4e1d8b0e4a9f681d737f644a333b319d4f4a3000e35199c2eca6a1e8a5aa91427f938073d1b
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Bloom, Emilia
Rudenbrandt, Erica
Schildt, Anna
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https://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-64354
Direct link
http://ju.diva-portal.org/smash/record.jsf?pid=diva2:1862216
Cite
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apa
ieee
modern-language-association-8th-edition
vancouver
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apa
ieee
modern-language-association-8th-edition
vancouver
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More styles
Language
de-DE
en-GB
en-US
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nn-NO
nn-NB
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html
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Create
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