Background: In an era defined by rapid change and economic transformation, the traditional barriers that once separated academia and entrepreneurship are dissolving. In this changing environment, a distinct category of individuals emerges: Student Entrepreneurs. These individuals possess a unique combination of academic competence with the visions of being an entrepreneur. As entrepreneurship evolves to embrace action-based approaches, universities are attempting to foster a new generation with entrepreneurial mindsets equipped not just with theoretical knowledge, but also with practical skills needed to thrive in today’s dynamic business market. However, despite the emergence of student entrepreneurship, the unique population remains significantly under-researched.

  Research Problem: The study upon student entrepreneurs is limited and the existing research studies upon the entrepreneurial intentions and motivation, identities of student entrepreneurs along with their characteristics and challenges, Studies within entrepreneurship educations are mostly researched upon only from the viewpoint of how institutions can enhance entrepreneurial actions towards students. However, when it comes to understanding how student entrepreneurs manage their dual role as students and entrepreneurs, there is still needed to conduct a deeper understanding of research in this field.   

 Research Questions: How do Student entrepreneurs manage between their student and entrepreneur roles?  What kind of strategies do student entrepreneurs use to manage their dual roles? Research Purpose: The research purpose of this research is to understand how student entrepreneurs manage their student and entrepreneurial roles, and the coping strategies employed to manage the balancing of their dual roles. Specifically, this research seeks to clarify the dynamics of role management process and the coping strategies that facilitate these dual roles. 

Research Method: A qualitative study is carried out following the underlying research philosophy of relativism and social constructionism approach. The study then outlines the choice for research design and method as an exploratory short-term longitudinal study with grounded theory analysis. Moreover, the study further conducted the procedure of sampling methods, research design, data collection and data analysis using Gioia method which divides the data into first-order codes, second-order themes, and third-order dimensions. 

Conclusion: Student entrepreneurs deal with managing their dual roles by strategically employing coping strategies tailored to the different phases of their entrepreneurial and academic paths. This approach is then underpinned by strong motivational factors, supportive ecosystems and through adaptive strategies that meet the evolving demands of the dual roles of student entrepreneurs.