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Integrating Generative AI in the UX Design Process: An Empirical Perspective
Delft University of Technology, Netherlands.
Jönköping University, School of Engineering, JTH, Department of Computer Science and Informatics.ORCID iD: 0000-0003-4344-9986
Jönköping University, School of Engineering, JTH, Department of Computer Science and Informatics.
Jönköping University, School of Engineering.
2024 (English)In: Ekphrasis, ISSN 2559-2068, Vol. 32, no 2, p. 114-122Article in journal (Refereed) Published
Abstract [en]

With just a few words, designers can invoke text-to-image AI tools to generate relevant images that jump-start the creative process. These images are computationally generated to approximate everyday-life physical or digital products, such as a coffee machine or a sports website, and thus can aid collaborative design. But how do generative AI tools influence the User Experience (UX) design process, and do they improve product UX after all? This paper investigates the integration of generative AI in the UX design process in the context of mobile application design. We organized two distinct design workshops where eight designers in total (1) used no AI, or (2) the Midjourney AI tool, to design two high-fidelity mobile app prototypes. We evaluated both prototypes with 32 participants in a user study. Our results indicate that AI influences the UX design process in a differential way but it does not necessarily lead to superior UX quality.

Place, publisher, year, edition, pages
Babes-Bolyai University , 2024. Vol. 32, no 2, p. 114-122
Keywords [en]
AI design, Artificial Intelligence, digital products, generative AI, mobile applications, user experience
National Category
Human Computer Interaction
Identifiers
URN: urn:nbn:se:hj:diva-67243DOI: 10.24193/ekphrasis.32.7ISI: 001461498000007Scopus ID: 2-s2.0-85215691121Local ID: POA;intsam;998703OAI: oai:DiVA.org:hj-67243DiVA, id: diva2:1934848
Available from: 2025-02-05 Created: 2025-02-05 Last updated: 2025-10-13Bibliographically approved

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Ferwerda, BrucePop, Mira

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CiteExportLink to record
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Citation style
  • apa
  • ieee
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  • de-DE
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  • en-US
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  • nn-NO
  • nn-NB
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Output format
  • html
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  • asciidoc
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