This paper concentrates on risk management in order fulfilment processes in dyadic relationships. “Risk” in this context means the possibility of a negative outcome of any real capital investments from the point of an order acceptance. A number of risk factors that might be of importance for a negative outcome as well as the basic concepts of managing risks in dyadic relationships are identified from a risk management and transaction cost theory perspective. Furthermore, perceived risk factors a number and their active and passive management are discussed. The results show that the risk strategy towards new customers is to avoid some of the risk factors while the same factors are minimized through various mitigation efforts while dealing with established customers.